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Demo AI use case

First-draft replies to customer enquiries

How a service business can use AI to draft responses from approved information, with a person reviewing every reply before it is sent.

Use case · scripted demonstration

Professional drafting a response on a laptop

Business task

Reply faster without losing accuracy

Staff spend time writing similar replies to common enquiries about services, availability and pricing. Slow replies lose customers.

Permitted input

Allowed

  • The customer’s enquiry text
  • Approved service descriptions and price list
  • Opening hours and booking rules

Not allowed

  • Payment card or bank details
  • Identification numbers
  • Health or other sensitive personal information

Workflow

Five steps, one human decision

  1. Enquiry arrivesA message comes in through WhatsApp or the website and is logged.
  2. Intent is classifiedThe enquiry is tagged, for example pricing, booking or complaint. Complaints skip drafting and go straight to a person.
  3. Draft is generatedA draft reply is written using only the approved knowledge base.
  4. A staff member reviews and decidesThe reviewer checks facts and tone, edits as needed, then approves or rejects. Nothing is sent without this step.
  5. Reply is sent and loggedThe approved reply is sent and the conversation is recorded in the CRM for follow-up.

Sample

See an example

Customer enquiry · sampleHi, how much is a deep conditioning treatment and can I come on Saturday afternoon?

Show the draft reply

Draft for review · preset example, not live AIHello, thank you for getting in touch. A deep conditioning treatment is KES [price from approved list] and takes about 45 minutes. We have availability on Saturday afternoon between 2pm and 5pm. Would you like us to book a time for you?

The reviewer confirms the price and that the Saturday slot is free before sending.

Limitations

  • Drafts can contain errors or out-of-date information, which is why review is mandatory.
  • The knowledge base must be kept current by a named owner.
  • Sensitive enquiries and complaints should always be handled by a person.

Implementation dependencies

  • An approved AI tool with suitable data-handling terms
  • A maintained knowledge base of services, prices and policies
  • WhatsApp Business API or website chat integration where automation is required
  • Staff guidance and training on review responsibilities

Scripted demonstration

This page uses a preset example. It does not process text with AI.